An often under looked display area! The floor and indeed the pavement/road offer an additional site for your retail message.
It’s too easy to place an image on the floor and then wonder why it’s destroyed after the first few days of trading or even worse causes a customer to slip and consider an insurance claim!
Floor graphics are a useful and welcome addition to the marketing mix, but it’s important that the materials used are suitable for the job. Whether it’s longevity or guaranteed slip resistance, someone needs to check the specifications!
Aztec will advise you on all these factors.